Purveyor of awesome guilty-pleasure films Wild Eye Releasing continues stepping up its game with the recent DVD release of the smells like teen angst film "A Million Hits."
This B-movie aptly populated with characters to whom that letter can apply in a related context shines a light on the role of social media on coveted teen popularity. Even those of us whose high-school days predate the Web (dark and otherwise ) can relate to wanting to be one of the cool kids and to a literal or figurative party going out of bounds.
A broader perspective regarding all this is that any individual who hopes to profit from an online presence can relate to the less scrupulous among us using deceitful and/or lascivious means to increase hits. A personal point of pride is never "paying for it" and never sharing my naughty bits or behind-closed-door activities to attract readers. I will state that following @tvdvdguy on Twitter will give you a chance to find a chocolate bunny on your lawn on April 12, 2020.
Our story begins with Queen B Ashley administering a massive beat-down to frienemy Amy while sidekick Jess films the action. This escapade lands all three excitable girls in the office of the principal.
The first bit of humor relates to the school administrator invoking the over-blown terrorist threat policy of many K-12 institutions regarding the punishment for the incident. Watching Ashley play innocent and not-so-subtly bully Amy into verifying a claim that they were merely fooling around is hilarious.
The fallout from all this includes the '90s-era camcorder of Jess getting confiscated, and her abusive mother giving her hell for that allegedly valuable item being taken away. Jess manipulating an AV geek in an effort to recover the device also prompts smiles.
Much of the teen drama relates to Ashley responding true to character in both senses of that term on Jess having leverage over that YouTube star. For her part, Jess fairly simultaneously finds her true calling and her dream boy.
For her part, Amy represents the stereotype of a childhood best friend who is callously thrown aside for not thriving during puberty. The fallout from her sharing a video from the good-old-days is another highlight of "Hits."
All of this climaxes in a manner that solidifies that "Hits" is a neo-modern morality tale. One way of stating this it to paraphrase the Mark Twain quote that it is better to not film your misdeeds and be assumed to be a fool, rather than to post them and remove all doubt.